In the meantime, we work very hard at our blog to identify ingredients that can be considered truly organic and non-toxic as well as promoting beauty. To that end, we’re not only promoting products but disclosing their ingredients, reviewing their effectiveness compared to other organic and all-natural products, publishing lists on toxic ingredients (including those that sound organic but may still be harmful–look for an upcoming expose on grapefruit seed extract and its potentially harmful effects) and decoding the ingredient list on many of those names that are too long to type and too hard to pronounce.

To answer April’s question, I’d always buy the organic product, even if it’s less effective. Organic products are still products, and products always undergo innovation. Keep supporting the organic products and someone will keep finding ways to make them better.

And to Lori O, we invite you to challenge us to find an organic tinted facial moisturizer that works as well as your beloved Neutrogena one. Give us the details at http://organicbeautynow.blogspot.com/ and we’ll do our best!

Last year I started making the effort to substitute my beauty essentials with organic and natural versions. A few things have been a seamless transition, but a few things, like my tinted facial moisturizer, I could not find an organic version that worked as well. The organics I tried left my face greasy, so I ended up going back to my tried and true Neutrogena brand that I’ve used for years.

If you had the choice between a lip gloss that was 60% all-natural that lasted 3 hours+ after you applied it on your lips or a lip gloss that was 99% organic that lasted 30 minutes on your lips after you applied it which would you buy? Just curious?